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asos co founder

The co‑founders of ASOS are Quentin Griffiths, Nick Robertson, Andrew Regan, and Deborah Thorpe.

Who is the “ASOS co‑founder”?

ASOS was started in London in 2000 as “As Seen On Screen,” a site selling fashion and products inspired by what celebrities wore on TV and in films. The founding team included:

  • Quentin Griffiths – entrepreneur who helped conceive and launch the business in 2000 and remained a significant shareholder even after leaving in 2005.
  • Nick Robertson – British businessman (and great‑grandson of Austin Reed’s founder) who became the public “face” of ASOS and served as CEO from 2000 to 2015.
  • Andrew Regan – early backer and co‑founder involved in setting up the online fashion venture in 2000.
  • Deborah Thorpe – part of the original co‑founding group when the company launched in London.

Because Nick Robertson later became CEO and industry‑famous, many headlines casually label him “the” ASOS co‑founder, but, strictly speaking, ASOS was co‑founded by all four.

Very recent news (February 2026)

  • UK entrepreneur Quentin Griffiths , one of the original ASOS co‑founders, died in Thailand after a fall from a high‑rise building in early February 2026, an incident now under investigation by local authorities.
  • Reports note that he co‑founded ASOS in 2000, left the company around 2005, but retained a meaningful shareholding for nearly a decade afterward.

This has brought renewed attention to the early ASOS founding team and the site’s origins as “As Seen On Screen.”

Quick fact list

  • Year founded: 2000 (London).
  • Original name: As Seen On Screen , shortened to ASOS in 2002.
  • Co‑founders: Quentin Griffiths, Nick Robertson, Andrew Regan, Deborah Thorpe.
  • Notable role: Nick Robertson served as CEO until 2015 and became widely known as the brand’s leading executive.

TL;DR: ASOS was co‑founded in 2000 by Quentin Griffiths, Nick Robertson, Andrew Regan, and Deborah Thorpe; Robertson became the best‑known co‑founder as long‑time CEO, and Griffiths has very recently been in the news after his death in Thailand.

Information gathered from public forums or data available on the internet and portrayed here.