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how many matches in a box of swan matches

Most standard Swan Vestas matchboxes contain about 100 matches per box.

Quick answer

  • A regular Swan Vestas “The Original” style box is generally described and sold as having roughly 100 matches inside.
  • Larger decorative “Swan” branded matchboxes (for gifts or home décor) can hold more, for example around 125 longer matches in some square designs.

So if someone asks “how many matches in a box of Swan matches” and means an ordinary Swan Vestas household box, the expected count is around 100 sticks per box.

Information gathered from public forums or data available on the internet and portrayed here.