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the attitude of the text about a subject is called the .

The attitude of the text about a subject is called the tone.

What “tone” means

  • Tone is the way a text “sounds” on the page – for example, serious, humorous, angry, or sarcastic.
  • It reflects the writer’s attitude toward the subject or audience, expressed through word choice and writing style.

Quick examples

  • A text using playful language and jokes has a humorous tone.
  • A text using harsh, critical words has a critical or negative tone.

TL;DR: The attitude of the text about a subject is called the tone.