US Trends

what are flappers

Quick Scoop

Flappers were young, fashionable women of the 1920s who challenged traditional social rules with bold style and more independent behavior. They became symbols of the Roaring Twenties, especially for bobbed hair, shorter skirts, jazz, dancing, smoking, and a freer attitude toward life.

What They Were

The term usually refers to women in the 1910s and 1920s who embraced modern dress and conduct, often shocking older generations. In popular culture, flappers represented a break from older expectations about how women should look and act.

Why They Mattered

Flappers were more than a fashion trend; they reflected bigger changes after World War I, including shifting ideas about women’s independence and youth culture. Their image helped define the spirit of the 1920s in the U.S. and beyond.

Common Traits

  • Bobbed hair and short dresses.
  • Jazz, dancing, and nightlife.
  • Makeup and a more public, self-confident style.
  • A reputation for ignoring strict social norms.

Bottom Line

A flapper was basically a modern, rule-breaking young woman of the 1920s who helped symbolize changing attitudes about fashion, freedom, and femininity.