US Trends

what is the blues song on the auk commercial

Quick answer

The blues‑style track you’re hearing in the Auk eco‑friendly toilet‑paper commercial isn’t a pre‑existing blues song — it’s original music created specifically for the ad.

What people are saying online

On Auk’s own Facebook post for “The next generation Auk” (May 2026), several viewers ask exactly your question: “What song is this? It’s lovely.” In the replies, someone from Auk explains:

“Thanks! We created it specifically for this ad.”

That lines up with how many modern brands work: they commission a short, custom jingle or background track that sounds like classic blues (guitar licks, shuffle rhythm, harmonica vibes) without licensing an old recording.

Why it feels like a “real” blues song

Even though it’s original, the track likely uses familiar blues ingredients:

  • 12‑bar blues progression (the chord pattern behind countless classics)
  • Shuffle or swing groove (that “da‑DUM da‑DUM” feel)
  • Bent notes and slide guitar , maybe a bit of harmonica or gritty vocals
  • Call‑and‑response phrasing between voice and guitar

Those elements trick your ear into thinking, “This must be some old blues standard,” when in fact it’s a new piece written in that style.

If you want similar blues tracks

If you liked the vibe and want actual blues songs with that same commercial‑friendly feel, try:

  • “Born Under a Bad Sign” – Albert King (slow, heavy, very recognizable)
  • “The Thrill Is Gone” – B.B. King (smooth, emotional guitar lines)
  • “I’m Tore Down” – Eric Clapton (modern production, classic blues feel)
  • “Before You Accuse Me” – Creedence Clearwater Revival (blues‑rock, upbeat)
  • “Mannish Boy” – Muddy Waters (raw, repetitive hook that’s great for ads)

These won’t be the exact track, but they’ll scratch the same itch.

Bottom line / TL;DR

  • The “blues song” in the Auk commercial is not an existing track ; it’s custom music made for the brand.
  • It’s designed to sound like classic blues, which is why it feels familiar.
  • If you want the vibe, search for “upbeat blues rock” or the artists above.

Information gathered from public forums or data available on the internet and portrayed here.