US Trends

what is the new repost button on instagram

The new repost button on Instagram is a built‑in way to share other people’s posts and Reels directly to your followers’ feeds, without screenshots or third‑party apps. It adds those shared posts to a separate “Reposts” tab on your profile so people can see everything you’ve reshared in one place.

What the new repost button does

  • Appears under feed posts (between comment and share) and alongside buttons on Reels.
  • Lets you instantly reshare someone’s post or Reel so it shows up in your followers’ home feeds.
  • Creates a Reposts tab on your profile where all your reposted content is collected.
  • Allows you to undo a repost by long‑pressing the reposted thumbnail and choosing delete/undo.

Think of it like Instagram’s version of a quote‑retweet: fast reshare, optional short note, and it clearly shows who posted the original.

How to use the repost button

  1. Update your Instagram app to the latest version so the feature appears.
  1. On your home feed or Reels tab, tap the repost icon under/next to a post or Reel.
  1. (Optional) Tap your profile bubble that appears, type a short note (up to about 60 characters), then tap Save.
  1. Your followers will now see that repost in their feed, with your note floating over the content.
  1. To view or manage reposts later, open your profile and tap the Repost tab; from there you can remove reposts.

If you can’t see the button at all, Instagram may still be rolling it out in your region, or your app/account may need troubleshooting like updating, logging out/in, or reinstalling the app.

TL;DR: The new repost button is Instagram’s official way to reshare others’ posts and Reels to your feed, add a short note, and manage all your reposts in a dedicated tab on your profile.

Information gathered from public forums or data available on the internet and portrayed here.