US Trends

where are hallmark cards made

Most Hallmark cards are made in the United States, primarily at Hallmark’s large greeting card production center in Lawrence, Kansas, with additional manufacturing for related products in Leavenworth, Kansas, and some specialty cards produced overseas in countries such as China, Vietnam, and Sri Lanka.

Where Are Hallmark Cards Made? (Quick Scoop)

Main Manufacturing Locations

  • Lawrence, Kansas (USA) – This is Hallmark’s main greeting card production center, where most Hallmark greeting cards sold in the United States are printed, finished, and packaged.
  • Leavenworth, Kansas (USA) – Hallmark’s plant here produces most of the company’s wrapping paper, ribbons, and bows that go along with greeting cards.
  • Close to HQ in Missouri – Hallmark’s headquarters is in Kansas City, Missouri, and the Kansas plants are within about an hour of the HQ, forming a U.S.-based manufacturing hub.

Overseas Production

While the brand leans heavily on U.S. production, not every single Hallmark card is American‑made.

  • Some cards and gift items are manufactured by suppliers in:
    • China
    • Vietnam
    • Sri Lanka
  • These are often products with special handwork or materials, such as:
    • Beads
    • Tassels
    • Other decorative add‑ons that are easier or cheaper to produce abroad.

How Much Is Made in the USA?

  • Sources summarizing Hallmark corporate information note that about 70% of Hallmark greeting cards are made in the USA.
  • Hallmark itself states that most Hallmark greeting cards sold in the United States are produced in the Lawrence, Kansas facility.

Simple Breakdown Table

Here’s a quick view of where Hallmark items are typically made:

[3][9][1] [9][1][7] [1][3][7] [5][7][1]
Product type Primary location Notes
Standard greeting cards Lawrence, Kansas, USAMost Hallmark cards sold in the U.S. are produced here.
Special-process cards (foil, die-cut, glitter, etc.) Lawrence, Kansas, USAIncludes many premium and specialty styles.
Wrapping paper, ribbons, bows Leavenworth, Kansas, USAMain U.S. plant for gift wrap and accessories.
Cards with heavy handwork (beads, tassels, etc.) China, Vietnam, Sri LankaOften outsourced due to specialized labor and materials.

Forum/Trending Angle

In recent years, people on forums and social media have often claimed “all Hallmark cards are made in China,” especially in discussions about buying American‑made products.

A typical thread looks like: “I heard Hallmark moved everything overseas – is anything still made here?”

Fact‑checks and Hallmark’s own corporate information show that this is misleading :

  • The majority of cards for the U.S. market are still produced in Kansas.
  • A minority of highly decorated or specialty items are sourced from overseas partners.

If You Want Mostly U.S.-Made Hallmark Cards

  • Flip the card over and look for “Made in U.S.A.” printing; Hallmark notes that most of their greeting cards are still domestically produced.
  • Standard cards without heavy embellishments are the ones most likely made in Lawrence, Kansas.

TL;DR: Hallmark cards are mostly made in the USA (especially in Lawrence, Kansas), with wrapping and accessories made in Leavenworth, and a portion of specialty, heavily embellished cards produced overseas in countries like China, Vietnam, and Sri Lanka.

Information gathered from public forums or data available on the internet and portrayed here.