where can i buy children in need merchandise

Children in Need merchandise is sold both through the official BBC Children in Need online shop and through major UK retail partners in the run‑up to the annual appeal night. Buying through these channels helps ensure money goes directly to the charity.

Main places to buy

• Official Pudsey Shop (online) – The BBC Children in Need Pudsey Shop sells items like Pudsey ears, t‑shirts, soft toys and accessories, with a portion of each sale supporting the appeal.

• Major supermarket partners – Retailers such as Asda and others stock exclusive Pudsey ears, clothing and branded products in stores around October–November, with profits or a donation per item going to Children in Need.

• In‑store charity ranges – Selected convenience chains run Children in Need product ranges (for example Pudsey ears, pin badges, pens and plush toys) during the campaign period, with profits donated to the charity.

Online options

• Official charity website – You can shop direct via the Children in Need fundraising/shop section, which highlights current official merchandise and seasonal products.

• Limited partner sites – Some partner pages and linked George/Asda clothing ranges promote Pudsey‑branded clothing and accessories online during campaign season.

Timing and availability

• Merchandise typically appears in stores and online from early autumn through to appeal night each year, with some items remaining available while stocks last.

• Certain bulk or fundraising packs may have cut‑off dates for guaranteed delivery ahead of events, after which only limited contingency stock may be available.

Information gathered from public forums or data available on the internet and portrayed here.