which of the following is not one of the four steps to preparing a sales forecast?
The step that is not one of the four steps to preparing a sales forecast is:
“Analyze current company and market conditions using SWOT analysis.”
Typical four-step sales-forecast processes focus on things like:
- Determining the purpose and time frame of the forecast
- Gathering and organizing past sales data
- Selecting a forecasting method or model
- Applying the method and reviewing/adjusting the forecast
A full SWOT analysis (strengths, weaknesses, opportunities, threats) is a broader strategic-planning tool and not one of the specific four steps in the standard “prepare a sales forecast” sequence.