who made puma

Puma, the sportswear brand, was created by Rudolf Dassler, a German cobbler and businessman, in 1948.

Who made Puma?

• Puma was founded by Rudolf Dassler in 1948 in Herzogenaurach, Germany.

• Rudolf was the older brother of Adolf “Adi” Dassler, who later founded Adidas.

How Puma came about

• Before Puma existed, Rudolf and Adolf ran a joint company called Gebrüder Dassler Schuhfabrik (“Dassler Brothers Shoe Factory”), making sports shoes together.

• After a serious falling-out between the brothers around the end of World War II, they split: Rudolf launched his own company that became Puma, while Adi started Adidas.

Name and early days

• Rudolf’s first post-split company name was “RUDA” (from RUdolf DAssler), but it was soon rebranded as “PUMA Schuhfabrik Rudolf Dassler” and registered as the Puma brand in 1948.

• From there, Puma quickly grew as a football- and athletics-focused brand, starting with early football boots like the Atom and Super Atom.

Information gathered from public forums or data available on the internet and portrayed here.