US Trends

who owns body armor

BodyArmor is owned by The Coca-Cola Company. Coca-Cola bought full control of the sports drink brand in 2021 for $5.6 billion, after first taking a minority stake in 2018.

Ownership details

  • Current owner: The Coca-Cola Company.
  • Founder: Mike Repole co-founded BodyArmor in 2011 with Lance Collins.
  • Earlier investor: Kobe Bryant was a notable shareholder before the sale to Coca-Cola.

What changed

Coca-Cola originally held a minority position, then acquired the remaining stake in 2021, making BodyArmor a full Coca-Cola brand. Mike Repole stayed involved after the acquisition to help guide the brand.

Bottom line

If you’re asking “who owns BodyArmor?” in plain terms, the answer is Coca- Cola.