US Trends

who owns threads

Threads, the social media app that rivals X/Twitter, is owned by Meta Platforms , the same company that owns Facebook and Instagram.

Who owns Threads?

  • Threads is developed and owned by Meta Platforms, Inc., the U.S.-based tech company behind Facebook, Instagram, and WhatsApp.
  • Meta’s CEO, Mark Zuckerberg, ultimately controls the product direction for Threads through his leadership of Meta.

How Threads fits into Meta

  • Threads was built by the Instagram team and is tightly integrated with Instagram accounts and social graph.
  • Users sign up to Threads using their Instagram login, and Meta positions it as a text-focused companion to Instagram and a competitor to X (formerly Twitter).

Any naming or ownership confusion?

  • There is a separate UK company, Threads Software Limited, that has used the “Threads” name and has publicly objected to Meta’s use of the brand.
  • Despite that dispute, the social network app people refer to as “Threads” (threads.net) is operated and controlled by Meta Platforms.

Information gathered from public forums or data available on the internet and portrayed here.