US Trends

why do they call black friday

They call it “Black Friday” because the day after Thanksgiving used to create such heavy traffic, chaos, and overworked police in Philadelphia that local cops nicknamed it a black day. Later, retailers spun a more positive story, saying it’s when their accounts go from “in the red” (loss) to “in the black ” (profit), and that explanation also became popular.

Quick Scoop

The real origin

  • In the 1950s–1960s, Philadelphia police dreaded the day after Thanksgiving because crowds came in for shopping and the Army–Navy football game, clogging streets and causing accidents and long shifts.
  • They started calling it “Black Friday” to describe the miserable traffic, congestion, and hassle the day created.

How the “profit” story appeared

  • The term sounded negative, so some retailers tried to rebrand it as “Big Friday,” but that never caught on.
  • By the 1980s, businesses pushed the idea that Black Friday is when they go from red ink to black ink in their ledgers, framing the day as a huge profit point and the unofficial start of the holiday shopping season.

What it means today

  • Today, “Black Friday” mainly means a massive sales day, often extending into “Black Friday Week” or even “Black November” with online and in‑store deals.
  • It has also inspired related events like Cyber Monday and other global sales days that copy the same high-discount, high-hype model.

Information gathered from public forums or data available on the internet and portrayed here.