In Japanese, “streamer” is most commonly 配信者（はいしんしゃ） for an online/live streamer.

Common options

  • 配信者（はいしんしゃ, haishinsha） : livestreamer, broadcaster.
  • ストリーマー（sutorīmā） : loanword used for “streamer,” especially in gaming/online contexts.
  • 吹き流し（ふきながし, fukinagashi） : another meaning of “streamer,” but this refers to a decorative streamer or windsock, not a person.

Natural usage

  • この人は人気の配信者です。
    This person is a popular streamer.
  • 彼はゲーム配信者です。
    He is a game streamer.

For everyday conversation, 配信者 is usually the safest and most natural choice for a person who streams online.