You can only buy one ticket per person, per transaction and email address for Ulta Beauty World.

Quick Scoop

From Ulta’s official Ulta Beauty World information page:

  • Ticket limit :
    • “You may only purchase one ticket per transaction and email address.”
* This is meant to keep things fair and reduce bulk buying and scalpers, which forum users have also been discussing.
  • Ticket types (2026 event):
    • Expo-only ticket for April 16.
* Masterclass & Expo combo ticket for April 15–16.
  • Availability :
    • Tickets are described as limited , and both Expo and Masterclass tickets are only sold through the Ulta Beauty World page on Ulta’s site.
* Community chatter notes they tend to sell out quickly once they go live.

So if you’re planning to go with friends, each person needs to secure their own ticket with their own email and transaction.

Information gathered from public forums or data available on the internet and portrayed here.