how much did the afl pay snoop
AFL reportedly paid Snoop Dogg between AU$2 million and AU$5 million for his 20-minute pre-game performance at the 2025 Grand Final.
Reported Figures
Exact amounts remain unconfirmed officially, but sources vary on the payout. Sporting News cited AU$2-5 million, aligning with past acts like Katy Perry's AU$5 million in 2024. Other reports pegged it at AU$3 million (about US$2 million), drawing from Digital Music News and Cosmopolitan Australia.
Fan & Political Backlash
The booking sparked debate over value and Snoop's past lyrics. A Herald Sun poll post-event showed 57% of fans rating it "no good," with only 23% calling it "great." Greens Senator Sarah Hanson-Young criticized the spend on an international act amid homophobic lyric concerns.
Forum Reactions
Reddit's r/AFL threads highlighted hypocrisy claims against AFL execs.
- Users labeled them "tone-deaf," "lazy," and "feckless."
- Some defended Snoop's stage appeal despite Trump event ties and family comments.
Performance Context
Snoop took the MCG stage around 1:40 pm AEST before the 2:30 pm bounce between Geelong and Brisbane, performing hits like "Gin and Juice." AFL boss stood firm, predicting a "great job."
TL;DR: Estimates range AU$2-5M for a short set; backlash focused on cost and artist choice over local talent.
Information gathered from public forums or data available on the internet and portrayed here.