Kimora Lee Simmons is an American fashion entrepreneur, former high-fashion model, and reality TV personality best known for creating the iconic urban fashion brand Baby Phat and for her larger-than-life “fabulosity” persona.

Who she is

Kimora Lee Simmons (née Perkins) was born on May 4, 1975, in St. Louis, Missouri, and began modeling as a teenager after signing with Chanel under Karl Lagerfeld. She quickly became a runway and editorial regular, walking for houses such as Fendi and Valentino and appearing in major fashion magazines like Vogue and Elle.

Modeling to mogul

  • As a teen model, she moved to Paris to work for Chanel, where closing a couture show as a “bride” made her a fashion-world sensation.
  • She later transitioned from modeling into fashion business leadership, becoming president and creative director of Phat Fashions, overseeing Baby Phat and related lines.

Baby Phat and fashion legacy

In 1999, she launched Baby Phat , an urban womenswear brand spun off from Russell Simmons’ Phat Farm that became a defining label of late-1990s and 2000s hip-hop fashion. Baby Phat expanded from T‑shirts to a full lifestyle line and was sold (with Phat Farm) to Kellwood in a deal reportedly worth around $140 million in 2004, cementing her status as a serious businesswoman.

TV, reality shows, and “fabulosity”

She starred in the reality series Kimora: Life in the Fab Lane (2007–2011), which followed her family and business empire, and later Kimora: House of Fab. A new show, often referenced as Back in the Fab Lane , marks her return to reality TV in the mid‑2020s, highlighting single motherhood, business juggling, and a more vulnerable side of her life.

Recent activity and public image

In the 2010s and 2020s, she has relaunched and refreshed Baby Phat while also promoting her KLS label and other ventures, often discussing resilience, motherhood, and confidence in interviews and podcasts. She is also involved in philanthropy, including work with organizations supporting refugee women and children and partnerships with UN-related initiatives focused on women in business and technology.

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