Sydney Sweeney’s new lingerie brand SYRN is officially live and can be bought directly from the brand’s official website, syrn.com, as of January 28, 2026.

Where to buy SYRN

The main place to shop SYRN is on the brand’s own online store:

* This is the only place to buy SYRN lingerie and loungewear at launch.

* The site is currently stocked with the “Seductress” collection, with more styles (Romantic, Playful, Comfy) coming in future drops.

So far, SYRN is not yet available at major department stores or multi-brand retailers (like Nordstrom, Revolve, or ASOS) — it’s an online‑only, direct‑to‑consumer brand for now.

Latest SYRN collection (Seductress)

The first drop, called Seductress , includes pieces like:

  • Triangle bralette – around $54
  • Low-rise satin bikini (thong) – around $19–$29
  • Plunge bra – around $89
  • Lace halter bodysuit – around $89
  • Corset-style pieces starting around $100–$250+

Most items are priced under $100, with basics like thongs and briefs starting very affordably.

Size range and fit

SYRN is designed to be very inclusive in sizing:

  • Bra sizes : 30B to 42DDD (44 total sizes)
  • Enhanced sizing : Some styles also come in XS–3XL (marketed as “enhanced sizing,” like M DD+) for fuller cup coverage without changing the band
  • The brand also explains “sister sizes” (same cup volume, different band) to help customers find the best fit.

There’s a bra size guide on syrn.com to help choose the right size.

How to shop right now

If you want to buy SYRN:

  1. Go to syrn.com.
  1. Select the “Seductress” collection (or check back for Romantic/Playful/Comfy drops).
  1. Pick your size (including enhanced sizing if needed) and checkout.

Early coverage notes that the launch is selling out quickly, so popular items (especially in common sizes) may restock or sell out fast.

What SYRN is about

SYRN is Sydney Sweeney’s personal lingerie line, created with the idea that women can be “all versions of themselves” — from comfy to sultry. The brand is structured around four moods:

  • Comfy – relaxed, everyday pieces
  • Playful – fun, bold designs
  • Romantic – softer, more delicate styles
  • Seductress – daring, statement lingerie (the first drop)

Prices are kept mostly under $100, and the focus is on fit, confidence, and self‑expression, not just for special occasions.

Information gathered from public forums or data available on the internet and portrayed here.