The Marriott/Paper Valley place in Appleton didn’t disappear — it was rebranded over time and is now the Hilton Appleton Paper Valley. Public reports show the former Red Lion Hotel Paper Valley was converted into a Hilton in 2021–2022, and more recent coverage says the hotel has continued working with the city on operating the Fox Cities Exhibition Center.

What changed

  • It started as the Paper Valley Hotel, then went through brand changes before becoming the Hilton Appleton Paper Valley.
  • The Hilton transition was publicly announced in 2021, with the full conversion expected by late 2021 or early 2022.
  • In 2026, the hotel was still in the news because of contract talks with Appleton over the exhibition center, not because the property closed.

What people usually mean

Most searches like this are really asking whether the hotel shut down, sold, or got renamed. Based on current public reporting, it appears to be operating under the Hilton brand and remains part of downtown Appleton’s hotel and events scene.

Quick scoop

The short version: it was rebranded, not wiped out.

The Paper Valley name is the old identity many locals still use, but the property itself has continued under Hilton branding.

TL;DR

  • No sign it “went away.”
  • It was renamed/rebranded into Hilton Appleton Paper Valley.
  • More recently, the hotel has been involved in city contract discussions about the Fox Cities Exhibition Center.