They announce the Super Bowl MVP on the field shortly after the game ends, during the Lombardi Trophy presentation ceremony.

Quick Scoop: Timing in Practice

  • The Super Bowl MVP is chosen based on voting that concludes near the end of the game or immediately after it.
  • The award is then revealed as part of the postgame ceremony , when the winning team gathers on the stage to receive the Lombardi Trophy.
  • Broadcasters usually tease or mention likely MVP candidates in the closing minutes, but the official announcement comes only after the final whistle , not before.

How the MVP Is Decided

  • A panel of 16 football writers and broadcasters plus fan voting decides the award, with media votes counting for 80% and fan votes for 20%.
  • Fan voting typically runs during the game, so the final tally is ready right around the time the ceremony begins.

So if you’re watching live and wondering “when do they announce Super Bowl MVP?” — keep the TV on for the trophy presentation right after the game, that’s when you’ll hear it.

TL;DR: The Super Bowl MVP is announced right after the game during the on- field Lombardi Trophy presentation, once voting from media and fans is finalized.

Information gathered from public forums or data available on the internet and portrayed here.