The NFL MVP is officially revealed during the NFL Honors show, which is held on the Thursday of Super Bowl week, after the playoffs are over.

Key timing

  • The MVP is decided based only on regular-season performance, but the winner is not made public until after the regular season and playoffs are underway.
  • The league announces the MVP at the annual NFL Honors ceremony, typically the Thursday before the Super Bowl.
  • For example, the 2024 season MVP is being announced on Thursday, February 6, 2025, at the NFL Honors in New Orleans at 9 p.m. ET.

How it works (quick context)

  • Voting is conducted by Associated Press–selected voters based on the regular season, so ballots are in before the playoffs finish.
  • Even though playoff performances can shape public narratives, they do not count toward the official MVP voting; the announcement just comes later during Super Bowl week.

So if you’re wondering “when do they pick NFL MVP,” think: regular-season award, revealed on NFL Honors night right before the Super Bowl.

Information gathered from public forums or data available on the internet and portrayed here.