JB Hi-Fi’s big Black Friday “Blitz” sale usually starts about a week or more before Black Friday itself, with some early teaser deals even earlier, then runs through to Cyber Monday or a few days after. In recent years, the main sale has kicked off around 19–21 November, with teaser offers starting in mid- November. Exact dates for the next sale are not confirmed yet, but it is very likely to follow a similar mid‑November pattern tied to the late‑November Black Friday weekend.

Typical start timing

  • JB Hi-Fi has been branding its event as “Black Friday Blitz”, with a defined sale window around the Black Friday period.
  • In 2025, the official Black Friday sale started on 19 November, a few days before Black Friday itself, after earlier teaser deals.
  • Teaser catalogues have appeared from roughly 10–13 November, giving early discounts before the main blitz begins.

What this means for you

  • You can reasonably expect the next JB Hi-Fi Black Friday sale to begin in mid‑November , ahead of the actual Black Friday date at the end of the month.
  • Some of the best “doorbuster” or “one‑day” style offers still tend to peak on the actual Black Friday date and sometimes Cyber Monday.
  • Many deals now run for over a week, so waiting for the exact Friday is less critical than in the past.

How to catch the exact start

  • Check JB Hi-Fi’s online catalogue and “Black Friday Blitz” pages from early–mid November, as they usually publish interactive catalogues with start/end dates on the cover and product pages.
  • Sign up for JB Hi-Fi’s Perks or email list so you get notified when teaser and blitz deals go live.
  • Keep an eye on Australian deal forums and tech sites (like TechRadar AU), which regularly flag the exact day the JB Hi-Fi Black Friday sale flips from teaser to full blitz.

Quick HTML table of recent patterns

html

<table>
  <thead>
    <tr>
      <th>Year</th>
      <th>Teaser deals start</th>
      <th>Main Black Friday sale start</th>
      <th>Notes</th>
    </tr>
  </thead>
  <tbody>
    <tr>
      <td>2025</td>
      <td>Around 13 November (teaser catalogue live)</td>
      <td>19 November (Black Friday Blitz)</td>
      <td>Ran through Cyber Monday with some deals to early December.[web:1][web:3][web:7]</td>
    </tr>
    <tr>
      <td>2024</td>
      <td>Mid November (pattern inferred from catalogue timing)</td>
      <td>Week before Black Friday</td>
      <td>Similar “Black Friday Blitz” branding with multi‑day promos.[web:4]</td>
    </tr>
  </tbody>
</table>

Information gathered from public forums or data available on the internet and portrayed here.