Tesco Clubcard was introduced in 1995 as Tesco’s flagship customer loyalty scheme.

Quick Scoop: Tesco Clubcard launch

  • Tesco Clubcard launched nationwide in 1995 as a new kind of data-driven loyalty card for shoppers.
  • It quickly became the UK’s first major supermarket loyalty programme at scale and is now over 30 years old.

In other words, when you ask “when was Tesco Clubcard introduced,” the answer is 1995 – the year Tesco rolled out Clubcard to its customers and began the points-based system that’s still in use (now largely via the app) today.

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