They film the Puppy Bowl in an indoor arena in Glens Falls, New York , specifically an old hockey venue called Cool Insuring Arena.

Where Do They Film the Puppy Bowl? 🐾

Quick Scoop

  • Current location: Cool Insuring Arena in Glens Falls, Upstate New York.
  • Setup: An indoor hockey arena transformed into a tiny football stadium for puppies.
  • Timing: Filmed weeks or months before Super Bowl Sunday, then edited into the final special.

In earlier years, the Puppy Bowl was filmed in studios in Manhattan, New York City , but it moved upstate when they needed more space and flexibility.

How the Location Changed Over Time

Early Years: Manhattan Studios

For many of its earlier editions, Puppy Bowl was shot in New York City TV studios, including a west midtown studio and the Chelsea Broadcast Center in Manhattan.

  • Compact, traditional TV studio set.
  • Smaller physical space, tightly controlled environment.

Think of this phase as “classic TV studio”: lights, cameras, small field, lots of behind‑the‑scenes hustle.

Pandemic Pivot: Move to Glens Falls

When COVID protocols made cramped studios impractical, producers looked for a larger venue where they could spread out safely.

They chose Cool Insuring Arena in Glens Falls , a minor-league style hockey arena in Upstate New York.

  • Offers big open floor space for the Puppy Bowl field and production gear.
  • Enough room for staff, separate puppy rest areas, and safety protocols.

Once they shifted there, they stuck with it: recent Puppy Bowls have continued to film in that Glens Falls arena rather than going back to Manhattan.

What It’s Like On Site

Inside the Arena

The production team takes over the hockey arena and builds the mini “stadium” on the floor.

  • Tiny football field set on the arena surface.
  • Camera rigs, lights, sponsor placements, and playful props all around.
  • Multiple days of shooting to capture enough cute chaos for the final broadcast.

One producer has described shooting over several days and then editing down roughly 100 hours of footage into the two‑hour show.

Puppy Accommodations

The puppies don’t live in the arena itself; they stay nearby in dog‑friendly accommodations in Upstate New York during the multi‑day shoot.

  • Puppies rotate between the field and rest areas so they don’t get overstimulated.
  • Volunteers and staff help wrangle pups, keep them safe, and guide them on and off set.

All of this happens quietly well before Super Bowl Sunday, so by the time you’re watching, everything has already been filmed and polished.

Mini FAQ (Forum‑Style)

Q: “So if I went to Glens Falls, could I watch them film it live?”
A: Not really. Filming days are closed, with controlled entrances, security, and crew/volunteer access only.

Q: “Do they still ever film in NYC?”
A: Earlier seasons were Manhattan‑based, but recent reports describe the production as being set in Glens Falls, at the old hockey arena.

Q: “Are the puppies local?”
A: They’re mostly from rescue and shelter partners, many in the Northeast, brought within driving distance of the arena for filming.

SEO Bits

  • Main keyword: where do they film the Puppy Bowl – Answer: at Cool Insuring Arena in Glens Falls, New York, after earlier years in Manhattan studios.
  • Trending angle: Each year around Super Bowl time, fans rediscover that the Puppy Bowl isn’t live from a big stadium; it’s quietly filmed in an upstate hockey arena weeks in advance.

Meta description:
The Puppy Bowl is filmed in Cool Insuring Arena, an old hockey venue in Glens Falls, New York, after starting in Manhattan studios. Learn how and why the location changed.

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