Crumbl Cookies was created in 2017 by two cousins, Sawyer Hemsley and Jason McGowan, who opened the first store in Logan, Utah while Hemsley was a student at Utah State University.

Quick Scoop

  • Crumbl began as a family-run startup focused on perfecting a single milk chocolate chip cookie recipe before expanding into its now-famous rotating menu.
  • The founders used extensive testing of ingredients and baking methods to refine their signature cookie, then scaled the concept through a franchise model across the U.S. and into Canada.
  • Today, Crumbl (formerly branded as Crumbl Cookies) has grown into a large dessert chain, with the original founders still closely involved in leadership and brand direction.

Information gathered from public forums or data available on the internet and portrayed here.