BET Awards are owned and operated by BET, which is part of BET Media Group under Paramount. BET’s site describes the BET Awards as a BET property, and Paramount identifies BET Media Group as its brand owner.

Quick Scoop

  • BET stands for Black Entertainment Television.
  • The BET Awards are one of BET’s flagship events.
  • BET itself sits within BET Media Group , under Paramount.

In plain terms

If you’re asking “who owns the BET Awards,” the short answer is: BET does. The awards show is not owned by a separate company; it’s a BET-owned franchise run through the network’s media group.

Extra context

The BET Awards are designed to honor people contributing to Black culture across music, acting, film, philanthropy, and more. Recent coverage in 2026 also shows the show continuing as a major BET event.

TL;DR

BET Awards = BET-owned show, under Paramount’s BET Media Group.