Smosh is currently owned primarily by its original cofounders, Ian Hecox and Anthony Padilla, who bought back the brand in 2023 and now run it as an independent company. Mythical Entertainment (Rhett and Link’s company), which acquired Smosh in 2019 after Defy Media collapsed, still retains a minority, advisory stake in the business.

Who owns Smosh now?

  • Ian Hecox and Anthony Padilla repurchased a majority stake in Smosh from Mythical Entertainment in June 2023, making Smosh an independent venture again.
  • Mythical Entertainment remains involved as a minority, advisory shareholder rather than the main owner.

Quick timeline of ownership

  • Defy Media era: Smosh was owned by Defy Media until the company shut down in 2018.
  • Mythical era (2019–2023): Mythical Entertainment (Rhett & Link) acquired Smosh in February 2019 after Defy’s collapse.
  • Founders buyback (2023–present): Ian and Anthony bought back Smosh, becoming majority owners and returning the brand to its creator-led roots.

Who runs Smosh day to day?

  • Ian and Anthony oversee the creative direction and overall strategy as cofounders and majority owners.
  • Alessandra Catanese was brought in as CEO when they reacquired Smosh, handling the executive and operational side of the company.

Information gathered from public forums or data available on the internet and portrayed here.