Zuffa Boxing is not owned by a single person; it is structured as a joint venture.

Who owns Zuffa Boxing?

Public information as of late 2025 describes Zuffa Boxing as a joint venture between:

  • TKO Group Holdings, Inc. (TKO) – the combat sports and entertainment company that also oversees UFC and WWE. TKO is described as the managing partner , handling day‑to‑day operations and oversight of the promotion.
  • Sela – a major Saudi‑based entertainment conglomerate, partnered through Saudi entertainment leadership.

Leadership and founding figures tied to the venture include:

  • Dana White – UFC President and CEO, involved in executive leadership and promotion branding.
  • Turki Al‑Alshikh – Chairman of the General Entertainment Authority and prominent Saudi boxing figure, identified as a co‑founder.
  • Additional executives from TKO/WWE (such as Nick Khan) and Sela are cited in leadership roles, but the equity ownership is attributed to TKO and Sela as corporate entities.

So, in simple terms: Zuffa Boxing is owned through a joint venture between TKO Group Holdings and Sela, with TKO acting as the managing partner, rather than it being personally “owned” by Dana White.

Information gathered from public forums or data available on the internet and portrayed here.