Spuds MacKenzie was a Bull Terrier, specifically an English Bull Terrier used as Bud Light’s mascot in the late 1980s beer commercials.

Quick Scoop

  • Spuds MacKenzie was a Bull Terrier used in Bud Light ads starting with a Super Bowl commercial in 1987.
  • The dog that played Spuds was actually a female Bull Terrier named Honey Tree Evil Eye, nicknamed “Evie.”
  • Bull Terriers are known for their distinctive egg-shaped head, muscular build, and lively, outgoing temperament, which helped make Spuds a memorable “party animal” character.

A Bit Of Backstory

  • Spuds MacKenzie was created as “The Original Party Animal” mascot for Bud Light and quickly became a pop-culture icon in the late 1980s.
  • The character’s fame was short but intense, with the ad campaign running only a few years before being retired after public controversy over alcohol marketing and youth appeal.

About The Bull Terrier Breed

  • Bull Terriers are medium-sized, strong dogs with a unique curved or “egg-shaped” head and triangular eyes, giving them an instantly recognizable look on camera.
  • The breed is typically described as energetic, affectionate, and sometimes stubborn, traits that fit the playful, party-focused image used in the Spuds MacKenzie commercials.

TL;DR: Spuds MacKenzie, the Bud Light “party animal” from the 1980s, was a Bull Terrier, played by a female dog named Honey Tree Evil Eye (“Evie”).

Information gathered from public forums or data available on the internet and portrayed here.